Baseline at application

Promising signal, not proven demand

10 Discovery conversations completed
3 / 3 Founders asked who expressed pilot interest
$0 Current revenue
0 Paid customers today

Dec 2026 - Jun 2027

MICRO validation sequence

1

Dec 2026

Instrument the funnel

Launch paid tiers, payment processing, and funnel analytics.

Decision metric: First live payment and baseline funnel dashboard

2

Jan 2027

Recruit design partners

Complete 10 founder and 5 accelerator interviews; recruit 5 design partners.

Decision metric: 15 interviews and 5 signed pilot agreements

3

Feb 2027

Run the first paid cohort

Deliver the first cohort pilot and measure onboarding behavior.

Decision metric: 1 paid accelerator pilot, 10 paid founder accounts, and an activation baseline

4

Mar 2027

Test pricing and retention

Reach 20 total interviews, recruit 10 design partners, and compare $19 versus $29 conversion.

Decision metric: Pricing report and measured 30-day retention

5

Apr-May 2027

Repeat the paid motion

Launch a second accelerator pilot and measure whether early use repeats.

Decision metric: 30 paid founder accounts, 2 paid pilots, and first-cohort 90-day retention

6

Jun 2027

Choose the scalable path

Select the primary customer, package, and channel using conversion, ARPA, CAC, and retention.

Decision metric: Evidence report and next-stage operating plan

Target outcome

An evidence package for the next decision

The goal is 20 additional interviews, 10 design partners, 30 paid founder accounts, and two paid accelerator pilots, with measured CAC, ARPA, conversion, and 30/90-day retention. Results determine the primary segment and whether CanvasClaude is ready for an NC IDEA SEED application.